LO1: Explain the purpose of a media profile
The purpose of a media profile is a document which is used when you are applying for jobs, it allows employers to see a summary about your life, experience and what skills and qualifications you have, to see if they are suitable for that specific job. In most cases, a cover letter will also be put alongside your CV/ media profile or media profile. A cover letter is used with a CV/ media profile as it can improve your chances of being employed as it provides employers with evidence of why you believe to be the best candidate for that job.
A media profile can be used for any application; however, you do not need to use one if the employer specifies that you will need to complete an application form. Therefore, a CV/ media profile doesn't need to be attached to the application form. CV/ media profiles are typically used by higher industries such as teaching/research positions or postdoctoral positions. Once you have created your original media profile it means that you can tailor it to the specific job which you want to apply for. For example, if you are going for the job role of a head chef you will make sure that you add the skills of leaderships and being able to work under pressure with good time management skills, instead of including your main skills as things such as patience.
The most common format for a media profile to be written in is through a Word document, digital. This is because the format of this document is easily accessible, editable and readable. By making your CV/ media profile digitally it means that you can follow a template and edit it to how you want it to look and what you want it to say, with sticking to the same format as an original media profile. A digital CV/ media profile means that you will always have the same CV/ media profile and can update it the further on in life you go, without losing it or ruining the paper, if you physically wrote your CV/ media profile. making a media profile on the computer makes it look more professional and looks as if you have taken pride into it because it looks clean and does not look like you have rushed to get it finished.
Digital media profiles can show employers you are able to work online with online resources, which is helpful considering majority of the world is based around technology. However, an online CV/ media profile needs to be saved as an Adobe PDF file, so it has les chance of being lost and any risk of a virus attached to your document.
On a media profile it includes a range of different content such as what skills you have. By including what skills, you have on your CV/ media profile this can help the employer to see if that certain person is suitable for that job role. You can also include abilities, which helps employers see what different people are able to do, if they were going to work for them. It can also determine what salary you can get from the position of work. It is recommended to include what education you have had in the past, as it one of the most important parts of a media profile, as this determine whether you are qualified enough for that job. Another key part which employers look for is attributes such as teamwork, time management and organization These qualities show the employers how you can adapt to a certain environment and shows how you will take pride in your work to make sure it is done as fast as possible but to a professional standard. Something else which can be added to a CV/ media profile is your own personal life achievements, this can show your employer things which you have accomplished outside of work as well as showing them your different hobbies and interests, so the employer can get to know you more, before employing you.
Digital Portfolio
These are examples of digital portfolios that clearly present work across a variety of sectors that fall under the digital media umbrella. Potential employers would use this portfolio to look at both creatives' work and see how they have built abilities across a variety of platforms. Both of these online portfolios demonstrate their creative ability to communicate effectively as well as their IT, editing, and graphic design skills, which would be impressive to any potential employer. Both websites are easy to navigate and have clear and concise sections for Film, Photography, and Web, which show both his/her skills set in the media bracket.
Both digital portfolios would have to be altered if either of them decided to pursue a job in a specific industry; for example, they would have to focus on one area, such as audio visual, to emphasise the abilities they had gained as a result of this. Having a larger part in one subject would demonstrate a strength, but having other abilities available to look at, such as photography and web design, would demonstrate that they would be excellent candidates for specific employment jobs because they would not require as much training or support.
A physical and digital portfolio serve the same purpose and can easily be tailored to meet the specific criteria for a job/course placement - they both demonstrate creativity, but a digital portfolio demonstrates more online prowess (ability to demonstrate IT skills), whereas a physical portfolio demonstrates your creative and organisational skills. The advantage of a tangible portfolio is that you can hand it over to the company or recruitment team and they will be able to see how you have previously applied your skills.
A person's media profile, whether digital or physical, is a terrific asset to have at a job or university interview because it correctly reflects the best of your creative and personal talents. Showcasing your skills in this manner demonstrates to the individual to whom you are presenting it your versatility in working on a variety of projects and your ability to present it in a professional manner as an asset to your interview. A tangible portfolio allows you to demonstrate your inventiveness and skill to showcase work; it also demonstrates your responsibility while also demonstrating your creative flair because it is something you must physically produce. A digital media profile not only illustrates these skills, but it also demonstrates your awareness of internet applications and how to repurpose file types to fit them, which would be an impressive trait to have if you were seeking for a position in the web-based sector.
Links to physical portfolio
The most useful aspect of a digital portfolio is that it can be updated quickly and easily by adding or removing content. This means that if a job opportunity arises that is unique to a certain field of study, such as photography, the website can be swiftly updated to reflect that focus. A digital portfolio is entirely portable and available on any device, which means you don't have to physically present a copy to the employer or admissions officer if that isn't an option. This is more difficult with a physical portfolio because the design makes it more difficult to move and utilise. However, a digital portfolio lacks the same amount of personalisation as a physical portfolio.
A tangible portfolio is a great method to show off your presentation skills, but it limits what you can show your employer/admissions officer. You can print material like essays, magazine pages, and photographs, but videography and web work is more difficult to exhibit and for some people unavailable. Even if you know how to repurpose files from their original format (.ind,.proj,.psd), there are just a few ways to physically present them without major issues. Because I believe my abilities lie in videography, I believe the greatest approach for me to display my work is on the internet.
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